RP Sanjiv Goenka Group

EdTech companies and universities are being hit with a 15% decline in student enrollment.

This is a decisive moment in education: it’s time to pivot or perish.
When you do, here’s what you can expect:

40%

reduction in operating costs

60,000

backlogged support cases cleared in 60 days

20%

increase in CSAT scores

Scalable

repeatable digital marketing solutions

$7M

in recovered student debt

This article breaks down the steps your team needs to take to ensure you set yourself up for the future of education. Firstsource can help you:

Build

digital marketing strategies to improve recruitment and find new markets

Unlock

insights and personalized student pathways with data analytics

Improve

relationships with better customer experience and student support

Deliver

positive outcomes for your learners

Act today so you can focus your resources where it counts: the student’s learning journey. Investing in the learning journey has big results, ultimately leading to better student outcomes and more revenue

Learn how to secure your future in the face of change: download EdTech Survival 101 to get started.

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Eddie Monteiro

Eddie is currently Chief Operating Officer at Educational Testing Service (ETS), where he sets and drives the transformation agenda across the company and has responsibility for all technology and operations functions in addition to the College Board, K-12, and teacher licensure businesses. He previously ran business and technology services at Pearson, where he built a global team to enable scalable delivery of enterprise functions. Prior to that, while at IBM, he held several executive leadership roles in the US, Mexico and Brazil across a diverse set of industries and clients.
Geetha Krishnan

Geetha Krishnan

Geetha Krishnan consults with the Indian Institute for Human Settlements in Bangalore as Senior Advisor and Head of Digital Blended Learning, where he spearheads their online learning and continuing education portfolio. Over 25 years, Geetha has played senior roles in diverse sectors such as academia, online learning, and advertising. In his last role as Director – Centre for Executive Education at the Indian School of Business (ISB), Geetha was head of the profit center comprising more than 50 open enrollment and long duration programs and spearheaded ISB’s foray into online learning by enabling their partnership with Coursera.
Susan Aldridge

Susan Aldridge

Dr. Aldridge is an Executive Higher Education Consultant to university presidents and ministers of education regarding business models and technology-enhanced education. She recently retired from Drexel University after serving six years as president of Drexel University Online overseeing more than 125 online programs. During her six-year tenure as President of University of Maryland Global Campus (UMGC), she doubled the university’s enrollment to 97,000 – to become the largest public American university. She also served as Vice Chancellor for Troy University’s Global Campus managing online programs and satellite campuses in 12 countries and 17 states.

Alan Greenberg

Alan Greenberg

Previously Director Apple Education EMEA and APAC, Alan led the team that built Education Podcasting and iTunes U. He has worked on the development of Apple Education mobile strategy, iOS Education APPs, and developed the SEED CSR project in China, a collaboration between Apple, Foxconn, and Pearson. Executive Board of WideCells Group Plc, Group CBDO, and EVP & Founder of Wideacademy; his working contributions include multiple technology engagements providing domain expertise across digital, mobile, brand, scale-up, international business development, and venture capital.

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