You build the product. We power the rest.
We deliver the managed engineering, customer support and success, revenue operations, AI data, and trust and safety work around your product, at your scale and your standard, so your best people stay on what only you can build.
Proof at your pace
- Managed engineering, data, and applied-AI pods run for a deep-tech companies
- 20,000+ training prompts delivered in three weeks at zero errors, for a global hyperscaler
- 1,000,000+ multimodal assets captured to launch a global platform's AI feature
- Leader in ISG and NelsonHall evaluations, 2025
The real constraint
Capability was never your problem
What slows your roadmap is the work around the product, the data, the governance, and the safety, not your engineering.
Data, not talent
30%+
of generative AI projects abandoned after proof of concept, poor data quality a leading cause, 2025. Gartner.
Data work stalls launches, not code
The blocker is rarely your engineers; it is production-grade data, which is exactly the work we run for you.
Governance sets the pace
38%
cite compliance as the top barrier to scaling AI; 69% say governance takes over a year, 2025. Deloitte.
Compliance now decides what ships
When governance is engineered into the operation rather than bolted on, it stops being the thing that slows you down.
Safety lags capability
+56%
year-over-year rise in reported AI incidents to a record 233, with rigorous evaluation still rare, 2024. Stanford HAI.
Safety must be tested, not assumed
Shipping AI into consumer and regulated settings without continuous red teaming is a brand risk you cannot insure away.
Your scarcest talent should build your product, not staff the work around it
What we deliver
The work that surrounds your product
Each is staffed, built, and operated as an extension of your team, and we are accountable for both the build and the run.
Technology & Engineering
Managed engineering pods, your standard
We source, build, and run managed teams across software, data, analytics, and applied AI, so you add senior capacity without slowing down.
managed pods · software · data · applied AI
Customer Support
Support your customers actually feel
We provide omnichannel and technical support across voice, chat, and email in more than 60 languages.
voice · chat · email · technical support
Customer Lifecycle
Turn adoption into retention
We support onboarding, implementation, and proactive customer success operations to keep users active and accounts growing.
onboarding · adoption · retention
Revenue Operations
Run the middle and back office
We manage order management, billing and finance operations, and transaction processing with accuracy and control, ensuring revenue is captured and recognized without leakage.
order management · billing & finance · transaction processing
Where we go deep
Built for your corner of technology
The pressures differ by segment, so choose yours to see the work and the proof that fit.
Frontier and Foundational
AI Labs and foundational models
We provide ground-truth data, alignment, and evaluation at frontier scale and pace.
Cloud & Platform
Hyperscalers and cloud platforms
We support multi-category data and content programs delivered at roadmap speed.
Financial Technology
FinTech and digital lending
We support customer operations and AI safety under financial-grade compliance.
Platforms and marketplaces
Platforms and Marketplaces
We manage buyer, seller, pricing, and post-order operations through a single operating model.
Proven outcomes
Outcomes, inside real technology operations
Client identifiers are masked, and every figure traces to its source.
AI Data Services · Global hyperscaler
Prompt generation at a scale of 20K per release
Prompt-and-response data across 5 categories, generated, evaluated, and ranked by more than one hundred experts on a three-week clock.
20,000+
prompts and responses
3 weeks
delivery window
0%
error rate
AI Data Services · Global consumer tech
32 data programs, run as one
More than thirty-two collection projects across twenty or more countries consolidated into a single operating model with global delivery.
32+
projects consolidated
80%
less recollection
40%
faster ML development
Multimodal data · Global social platform
A consumer AI launch, powered by real-world data
Capture, annotation, and validation run as one program behind an AI virtual try-on, feeding computer vision and fine-tuning.
1M+
multimodal assets
10,000+
participants
30+
cities, four countries
Customer Support · Leading EdTech player
From manual proctoring to AI support
Real-time feedback and generative-AI tooling replaced proctoring overhead and compressed test turnaround from weeks to near-instant.
20%
CSAT improvement, year-over-year
40%+
proctoring overhead cut
25%-30%
fewer test complaints
Client spotlight
How a marketplace scaled, end to end
Platforms & Marketplaces
Its builders built. We ran the rest.
A sophisticated United States manufacturing marketplace keeps its product teams on core engineering and hands us the scale around it.
We run managed engineering, data, and applied-AI pods, customer support across voice and email, and partner care across the buyer and seller chain.
We run managed engineering, data, and applied-AI pods, customer support across voice and email, and partner care across the buyer and seller chain.
Managed pods
Engineering, data, and applied-AI talent, run as a managed service
Buyer to seller
Customer support and partner care across the marketplace
Product focus
Their engineers stay on core IP while we scale the rest
Why Firstsource
Most partners build or run. We do both.
One partner accountable across the lifecycle and every modality, with the intelligence compounding into capability you own, not rent.
WHAT YOU GET
BUY A PLATFORM
HIRE A STAFFING VENDOR
PARTNER WITH FIRSTSOURCE
Scope
A tool you run yourself
Hands for one function
Build and run, across the lifecycle and every modality
The intelligence
Compounds on the vendor's platform
Leaves with the team
Compounds into capability you own, portable across any model
Governance
Configured by you, later
Down to individual training
Engineered into every workflow, with audit evidence
Accountability
For uptime
For headcount
For the outcome, on a commercial model we underwrite
Over time
Static until the next release
Resets with attrition
Smarter every quarter
INSIGHTS
Latest from the Firstsource team
Insights from the field, real operations, real outcomes, and perspectives from the people making it work in live operations.
Case Study
Penetration testing using GenAI enhances platform safety and trust for an online marketplace for short and long-term homestays and experiences
Discover how a global marketplace for homestays and experiences partnered with Firstsource to proactively secure its platform against identity and listing fraud through GenAI-powered penetration testing, bolstering user trust and safety.
Case Study
Delivering 1 million AI tasks in 5 weeks: Firstsource enhances GenAI model with 98% accuracy
Goal: A leading tech company partnered with Firstsource to enhance their virtual assistant's GenAI model using Reinforcement Learning from Human Feedback (RLHF). The goal was to improve accuracy and reliability by training the model with high-quality, annotated data, creating and verifying multi-turn conversations across multiple domains within a tight deadline. How we made it happen:Our tailored approach ensured precise execution at scale. Here's how:
Contact us
Start where it matters most
In four weeks we benchmark your operation and show where we change the economics, before you commit any further.