Appeals and Grievances
TL;DR
- Appeals and grievances are two distinct regulated channels health plans must offer members — an appeal disputes a specific coverage or payment decision (denied claim, denied prior authorization), while a grievance addresses quality or service concerns without involving a coverage decision.
- Very few members appeal even when they'd likely win — fewer than 1% of in-network claim denials in ACA marketplace plans are appealed, yet internal review overturns roughly 44% of the denials that are challenged, meaning most friction from poor decisions never surfaces in appeal volume at all.
- The process runs through five steps: intake and classification, internal review by an uninvolved reviewer, expedited pathways for urgent cases (sometimes within 72 hours), external review by an independent party if internal appeal is denied, and trend analysis to spot systemic issues.
- Getting classification right at intake matters — misrouting a coverage dispute through the grievance process (or vice versa) can create compliance exposure and miss regulatory deadlines, while high overturn rates signal that upstream utilization management decisions may be inconsistent or overly conservative.
Appeals and grievances are the two formal channels members use to challenge a health plan's decisions or raise a complaint about service. An appeal disputes a coverage or payment decision; a grievance addresses quality or service concerns.
What Is Appeals and Grievances?
Appeals and grievances are the regulated processes health plans must offer members who disagree with a decision or experience a problem with care or service. An appeal challenges a specific decision, most often a denied claim, a denied prior authorization, or a coverage determination, and moves through defined internal review levels before an independent external review becomes available. A grievance addresses a different category of concern, typically about the quality of care received, wait times, network access, or how a member was treated by plan staff or providers, and does not involve a coverage decision. Medicare Advantage, Medicaid managed care, and ACA marketplace plans all operate under specific federal or state timelines for how quickly a plan must respond to each type of complaint. Because both channels generate data on where a plan's decisions or service are breaking down, appeals and grievances functions increasingly feed back into utilization management and provider network oversight rather than operating as a purely administrative back office.
Why It Matters
Appeals and grievances performance affects far more than the individual case in front of the plan. Overturn rates on appealed denials, when high, signal that upstream utilization management decisions are inconsistent or overly conservative, generating rework and member frustration that a stronger first-pass decision would have avoided. Because very few members file an appeal even when a denial would likely be overturned, most of the friction a poor decision creates never surfaces in appeal volume at all. It shows up instead in member satisfaction scores, disenrollment, and complaints to regulators. Our perspective on how agentic AI is being applied to payer prior authorization and appeals shows how plans are turning this data into faster, more consistent decisions. A well-run appeals and grievances function turns that pattern into an early warning system plans can act on before it becomes a compliance or retention problem.
Fewer than 1% of in-network claim denials in ACA marketplace plans are appealed by consumers, yet internal review overturns roughly 44% of the denials that are challenged, according to KFF's analysis of 2023 marketplace data.
How Appeals and Grievances Works
- Intake and classification: The plan determines whether a complaint is a coverage-related appeal or a service-related grievance, since each follows a different regulatory timeline.
- Internal review: A reviewer not involved in the original decision reassesses the case, often with input from a clinician for medical necessity disputes.
- Expedited pathways: Urgent cases involving immediate health risk move through a compressed timeline, sometimes as short as 72 hours.
- External review: If the internal appeal is denied, the member can request an independent review by a party outside the health plan.
- Trend analysis: Plans track overturn rates and grievance themes by provider, service line, and decision type to identify systemic issues.
Appeals vs. Grievances
Appeals and grievances are often used interchangeably, but they resolve different kinds of problems and follow different rules. An appeal always involves a coverage or payment decision, such as a denied prior authorization, a denied claim, or a reduction in a previously approved service, and it follows a structured multi-level review that can end in external review by an independent party. A grievance covers everything else a member might want to formally raise: a difficult interaction with staff, a long wait for an appointment, a network access problem, or dissatisfaction with the quality of care delivered. Grievances typically resolve faster because they do not require the same clinical or coverage analysis an appeal does, but they still carry regulatory reporting requirements and, particularly in Medicare Advantage, feed into plan performance measures. Getting the classification right at intake matters, since routing a coverage dispute through the grievance process, or vice versa, can create compliance exposure. Clear intake logic and well-trained staff keep each case on the right track from the start, which protects both the member's rights and the plan's standing with regulators.
FAQ
What is the difference between an appeal and a grievance?
An appeal challenges a specific coverage or payment decision, such as a denied claim or prior authorization. A grievance is a complaint about care quality, service, or how a member was treated, and does not involve disputing a coverage decision. Each follows different regulatory timelines.
How long does a health plan have to respond to an appeal?
Timelines vary by plan type and urgency. Standard appeals typically require a decision within 30 to 60 days, while expedited appeals involving urgent health risk must be resolved much faster, often within 72 hours, under Medicare Advantage and ACA rules.
Can a member go outside the health plan if an appeal is denied?
Yes. Most plans are required to offer an independent external review once internal appeal options are exhausted. An independent reviewer outside the plan evaluates the case, and that decision is typically binding on the health plan.
Why do so few members file appeals even when they might win?
Many members are unaware they can appeal, find the process confusing, or assume the decision is final. Industry data shows overturn rates on the small share of appeals that are filed are often high, suggesting many valid denials go unchallenged.