Stop Deflecting. Start Connecting.
Holiday sales, flash promotions, and payment deadlines; these moments can make or break your year. Sudden surges in customer inquiries can overwhelm even the best teams. Instead of deflecting customers with long wait times or chatbots that frustrate, our AI-powered surge management helps you connect. Conversational AI scales instantly, eliminates wait times that kill conversions, and frees your agents for meaningful, high-value interactions that drive loyalty and revenue.
At Firstsource, we turn chaos into your competitive advantage. Our UnBPO™ model and purpose-built AI platforms don't just react to surges; they predict them, scale instantly, and deliver seamless customer experiences while your competitors scramble with overworked agents and frustrated customers.
Intelligent Solutions That Scale
Our platform provides sophisticated conversational AI agents designed for real-world, natural customer calls where context, nuance, and timing matter. They handle complex tasks across voice, chat, and digital channels, delivering immediate and scalable support.
Instant Scalability
Add digital agent capacity 24/7 without additional hardware investments. Scale up instantly during surges, scale down when demand normalizes.
Agent Relief and Focus
Automated handling of Tier-1/FAQ queries frees up live agents for complex cases, reducing burnout and improving job satisfaction.
Superior CSAT
Eliminate wait times and deliver instant, accurate responses that boost customer satisfaction scores during critical periods.
Cost Optimization
Minimize operating costs by avoiding last-minute overstaffing and overtime while maintaining superior service levels.
Industry-Specific Capabilities
Industry-Specific Capabilities
Omni-Channel Retail Solutions
During Black Friday or flash sales, our AI agents become your frontline defense, providing instant, accurate answers that delight customers.
- Automated Tier-1 Queries: Instantly resolves high-volume FAQs like "Is this item available in the local store?", "What's my loyalty balance?", and the classic "Where Is My Order?" (WISMO)
- Real-Time Integration: Connect directly to ERP and CRM for live stock levels and order tracking
- 24/7 Global Coverage: Provides instant, multi-language support across all geographies, ensuring you never miss a customer, no matter what the time zone
- Self-Service Channel: Transform customer service into a powerful revenue-generating touchpoint
Fintech and Payments
When payment deadlines or marketing campaigns create massive inbound traffic, our AI agents manage surges with precision and compliance.
- Proactive Outreach: Automated payment reminders via voice or SMS to prevent inbound calls
- Payment Support: Handles routine queries to resolve issues without agent intervention
- Secure & Compliant: Identity authentication and regulated script compliance for disclosures
- BNPL Integration: Seamless support for Buy Now, Pay Later queries and account management
Why Firstsource
- Industry-Vertical Experience: Extensive expertise in deploying AI within complex, high-variability industries (retail, fintech, energy, healthcare) enables tailoring solutions for your sector's unique peaks.
- Partner Ecosystem: Our unique advantage lies in our partner-driven delivery model, which empowers rapid and scalable solution deployment for seasonal surges by collaborating with a network of specialized AI, technology, and logistics partners.
- Speed Up Time-to-Value: Solutions live in days, not months. Leveraging pre-built AI modules, low-code platforms, and cloud-native frameworks, our partners help us deliver enterprise solutions in days to weeks, not months.
- Scalable, AI-First Architecture: Auto-adapting solutions scale processes and channels instantly as demand spikes; no manual interventions or slow process tuning.

