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Turn Peak Season Chaos
into Your Biggest Revenue Win

Stop Deflecting. Start Connecting.

Holiday sales, flash promotions, and payment deadlines; these moments can make or break your year. Sudden surges in customer inquiries can overwhelm even the best teams. Instead of deflecting customers with long wait times or chatbots that frustrate, our AI-powered surge management helps you connect. Conversational AI scales instantly, eliminates wait times that kill conversions, and frees your agents for meaningful, high-value interactions that drive loyalty and revenue.

At Firstsource, we turn chaos into your competitive advantage. Our UnBPO™ model and purpose-built AI platforms don't just react to surges; they predict them, scale instantly, and deliver seamless customer experiences while your competitors scramble with overworked agents and frustrated customers.

Outcomes Delivered: Proven Peak Season Excellence

Our partnerships with retailers and fintechs have delivered record-breaking results:

83%

of live chat answered within 60 seconds

100%

ramp fill delivery with zero gaps

20%

attrition reduction year-over-year

98%

SLA on voice

35%

Faster support response times

Intelligent Solutions That Scale

Our platform provides sophisticated conversational AI agents designed for real-world, natural customer calls where context, nuance, and timing matter. They handle complex tasks across voice, chat, and digital channels, delivering immediate and scalable support.

Instant Scalability

Add digital agent capacity 24/7 without additional hardware investments. Scale up instantly during surges, scale down when demand normalizes.

Agent Relief and Focus

Automated handling of Tier-1/FAQ queries frees up live agents for complex cases, reducing burnout and improving job satisfaction.

Superior CSAT

Eliminate wait times and deliver instant, accurate responses that boost customer satisfaction scores during critical periods.

Cost Optimization

Minimize operating costs by avoiding last-minute overstaffing and overtime while maintaining superior service levels.

Industry-Specific Capabilities

Industry-Specific Capabilities

Omni-Channel Retail Solutions

During Black Friday or flash sales, our AI agents become your frontline defense, providing instant, accurate answers that delight customers.

  • Automated Tier-1 Queries: Instantly resolves high-volume FAQs like "Is this item available in the local store?", "What's my loyalty balance?", and the classic "Where Is My Order?" (WISMO) 
  • Real-Time Integration: Connect directly to ERP and CRM for live stock levels and order tracking
  • 24/7 Global Coverage: Provides instant, multi-language support across all geographies, ensuring you never miss a customer, no matter what the time zone
  • Self-Service Channel: Transform customer service into a powerful revenue-generating touchpoint

Fintech and Payments

When payment deadlines or marketing campaigns create massive inbound traffic, our AI agents manage surges with precision and compliance.

  • Proactive Outreach: Automated payment reminders via voice or SMS to prevent inbound calls
  • Payment Support: Handles routine queries to resolve issues without agent intervention
  • Secure & Compliant: Identity authentication and regulated script compliance for disclosures
  • BNPL Integration: Seamless support for Buy Now, Pay Later queries and account management

Why Firstsource

  • Industry-Vertical Experience: Extensive expertise in deploying AI within complex, high-variability industries (retail, fintech, energy, healthcare) enables tailoring solutions for your sector's unique peaks.
  • Partner Ecosystem: Our unique advantage lies in our partner-driven delivery model, which empowers rapid and scalable solution deployment for seasonal surges by collaborating with a network of specialized AI, technology, and logistics partners.
  • Speed Up Time-to-Value: Solutions live in days, not months. Leveraging pre-built AI modules, low-code platforms, and cloud-native frameworks, our partners help us deliver enterprise solutions in days to weeks, not months.
  • Scalable, AI-First Architecture: Auto-adapting solutions scale processes and channels instantly as demand spikes; no manual interventions or slow process tuning.