" with support from Firstsource, giffgaff has been able to launch a truly innovative mobile service that breaks boundaries in customer service and satisfaction. We have changed the approach to customer service with a radical, low cost, hands-off service model that still delights our customers. Firstsource’s willingness to embrace social media has helped us to be agile and responsive and establish a strong basis for growth. "
- Robbie Hearn,
Head of Membership Experience, giffgaff